Honda

Honda Hornet 1000

Brand

Date

Dec 2024

Description

Honda showcases the Hornet 1000 in a cinematic commercial that alternates between high-octane road sequences and a moody recording studio setting. The edit cuts between the motorcycle navigating a suspension bridge and a producer fine-tuning audio, synchronizing the mechanical revs of the machine with a studio mix. Utilizing a live-action technique, the production leans into low-key lighting and high-contrast color grading to define the bike's metallic aesthetic. Production services for the campaign were managed by Band Originale and PSP Production.

Style

Horizontal, Cinematic, Warm, Clean

Industries

Motorcycles

Color

Jet Black

Gold

Background

Carpark

Context

TVC / TV Commercial