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Models outdoors near water wearing leather jackets and caps for Hermès FW 2024 campaign
Model wearing a white leather coat and black cap standing by a waterfront with a bridge in background.
Model wearing a mustard yellow knit skirt, patterned top, and leather cap posing against a bridge and waterfront railing.
Model wearing a black leather coat, cap and shoulder bag outdoors with a bridge visible in the background
Model in black leather jumpsuit and cap standing by waterfront railing with suspension bridge in background
Model wearing a mustard sweater, black leather trousers and cap by a waterfront with a bridge in background.
Model in black turtleneck dress and leather cap leaning against a waterfront railing with a suspension bridge in the background
Model Anok Yai in yellow coat and leather cap posing near a foggy waterfront bridge for Hermes FW 2024 campaign
Models outdoors near water wearing leather jackets and caps for Hermès FW 2024 campaign
Model wearing a white leather coat and black cap standing by a waterfront with a bridge in background.
Model wearing a mustard yellow knit skirt, patterned top, and leather cap posing against a bridge and waterfront railing.

Hermes Hermes FW 2024, Second Chaper 2024

About

Hermès presents its Fall/Winter 2024 campaign, Second Chapter, a fashion editorial series captured by photographer Theo Wenner. The project leans into an urban maritime aesthetic, grounding its silhouettes against structural suspension bridges and expansive waterfront backdrops. Creative directors Charles Levai and Kevin Tekinel oversee a visual language defined by clean compositions and natural light, while fashion stylist Jodie Barnes curates a collection centered on leather textures, knitwear, and structured outerwear. Featuring talent including Anok Yai, the campaign utilises analogue film techniques to achieve a polished, atmospheric editorial mood.

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