Logo
Bus shelter advertising display in a city street showing a monochrome brand campaign poster for Hercule Studio.
Amber glass spray bottle with black trigger on a decorative ceramic tray with fresh flowers, crystals, and two pears.
A rolled blue yoga mat with brown leather straps and a cream fabric carry sling resting on a white table indoors.
Graphic design poster featuring bold black typography reading Hercule Studio over a green background and a centered product photograph
Minimalist graphic design featuring a large white letter a and text beauty yoga embody on a solid lilac purple background
Three stacked rounded mats in brown, blue, and orange on an organic light wood coffee table in a modern living room
Six vertical arch-shaped textile and color design samples displayed on a black background with abstract patterns.
Multiple smartphone mockups displaying Hercule Studio brand identity design, exercise mats, and typography against a black background.
Embossed black typography reading Hercule Studio on a clean white paper background with a small monogram mark.
Bus shelter advertising display in a city street showing a monochrome brand campaign poster for Hercule Studio.
Amber glass spray bottle with black trigger on a decorative ceramic tray with fresh flowers, crystals, and two pears.
A rolled blue yoga mat with brown leather straps and a cream fabric carry sling resting on a white table indoors.

Hercule Studio Brand Identity 2024

About

Hercule Studio defines its visual footprint through a cohesive brand identity that blends minimalist graphic design with tactile product photography. The project channels a refined aesthetic, utilizing high-contrast typography, 3D render / CGI animation, and clean layouts to bridge digital presence with physical goods. Creative development for the project was led by Visie Admin, with foundational graphic design by Abmo. The visual narrative is further shaped by the photography of Paul Lehr, Alexandre Vivier, and Isabelle Rondeau, who document the studio’s range of lifestyle accessories through a lens of warm, natural light and structured still-life composition.

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