Hercule Studio

Jul 2024

Hercule Studio defines its market presence through a cohesive brand identity project that bridges physical product design and digital graphic systems. The work integrates minimalist typography, bold graphic motifs, and refined material textures, creating a structured aesthetic across varied touchpoints. The visual identity encompasses everything from 3D motion design and digital UI mockups to tactile print applications like embossed stationery and outdoor advertising. By utilizing clean layouts and a warm, earthy color palette, the project establishes a recognizable design language for the studio. Creative contributions were provided by Visie Admin, with graphic design led by Abmo. Photography for the campaign was executed by Paul Lehr, Alexandre Vivier, and Isabelle Rondeau, capturing the intersection of lifestyle and product design through a combination of still life, 3D render, and vector-based techniques.

Vertical, Commercial, Clean