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A Black male model wearing a dark sleeveless utility vest and wide-leg trousers stands beside a raw wooden frame in a studio.
Sara Grace Wallerstedt in a plush cream shearling jacket and wide leg brown trousers posing in a minimalist studio set for Helmut Lang.
Sara Grace Wallerstedt wearing a black backless slip dress beside pale plywood furniture for Helmut Lang.
Model Sara Grace Wallerstedt wearing a matching denim shirt and wide-leg jeans while holding a black bag in a studio.
Sara Grace Wallerstedt in a pale yellow knit sweater and wide cream trousers on a wooden platform against a white studio background.
Sara Grace Wallerstedt wearing an oversized grey tailored pantsuit standing near black geometric blocks against a white wall.
A Black man sits in a dark brown leather jacket and cream trousers across minimalist plywood chairs against a white studio wall.
Model posing in a black long-sleeve top, matching mini skirt, and knee-high black leather boots beside a raw wood table frame.
A male model wearing a dark button-up shirt and wide-leg trousers stands on cardboard staging in front of a white studio backdrop.
Sara Grace Wallerstedt wearing an off-white draped strapless top and wide-leg trousers in the Helmut Lang Fall 2026 collection.
Sara Grace Wallerstedt wearing an oversized plush cream jacket and brown trousers in a Helmut Lang studio shoot.
Model Sara Grace Wallerstedt posing in a long black tailored coat on a minimalist wooden set for Helmut Lang.
Model Sara Grace Wallerstedt posing in a black asymmetrical backless top and wide-leg trousers surrounded by pale plywood furniture.
Black male model standing in a white button-up shirt and cream trousers beside geometric plywood chairs in a studio.
Model Sara Grace Wallerstedt in a high-neck cream blouse and wide-leg black trousers standing beside wooden furniture against a white wall.
Model wearing a textured olive button-up shirt and dark wide-leg trousers standing beside minimalist wooden seating against a white wall.
A Black male model wearing a dark sleeveless utility vest and wide-leg trousers stands beside a raw wooden frame in a studio.
Sara Grace Wallerstedt in a plush cream shearling jacket and wide leg brown trousers posing in a minimalist studio set for Helmut Lang.
Sara Grace Wallerstedt wearing a black backless slip dress beside pale plywood furniture for Helmut Lang.

Helmut Lang Helmut Lang Fall 2026 2026

About

The Helmut Lang Fall 2026 campaign leans into the house’s legacy of intellectual minimalism, presenting a collection that feels both rigorously architectural and effortlessly modern. Through the lens of photographer Johnson Lui, the series unfolds within a stark, studio-based environment, where the boundaries between garment and structure blur. The editorial aesthetic relies on natural light and soft, diffused illumination, effectively highlighting the interplay between the collection’s voluminous shearling textures and sharp, tailored silhouettes. Art direction by Becca Thandi Halev strips away the unnecessary, utilizing plywood geometric platforms and industrial accents to ground the monochromatic palette of cream, charcoal, and black. Stylist Clare Byrne champions the brand’s commitment to utilitarian elegance, pairing fluid slip dresses and structured double-breasted coats with wide-leg trousers that demand presence. Model Sara Grace Wallerstedt anchors the imagery, her poised, contemplative poses reinforcing the collection’s focus on clean lines and refined fabrications. With hair styling by Kazu Katahira and makeup by Jen Myles, the visuals maintain a consistent, understated sophistication that echoes corporate precision. Produced by Leah Stammer, this commercial project avoids seasonal clutter in favor of a timeless, high-fashion narrative. By integrating these raw, industrial-inspired elements, the campaign creates a cohesive visual language that underscores the brand’s signature blend of function and conceptual design, resulting in a series that is inherently architectural yet deeply human.

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