Heckler

Jun 2022

Heckler introduces a comprehensive brand identity system developed in collaboration with design studio Heydays. The project spans across various touchpoints, including packaging design, outdoor signage, and digital interfaces, maintaining a cohesive aesthetic characterized by clean, minimalist typography and a structured, commercial approach. Heydays provided the graphic design across the identity suite. The execution incorporates detailed vector icons for UI navigation and utilizes tactile production techniques, such as embossing on business collateral, to balance the technical nature of the hardware brand with a polished studio presentation. Digital assets, including a website interface and CGI mockups, complement the physical branding, grounding the overall identity in modern, high-legibility standards.

Horizontal, Commercial, Clean