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Haskell Cinema: Brand Identity

Date

Nov 2024

Description

Haskell Cinema introduces a cohesive visual identity centered on minimalist typographic structures and geometric motion. Graphic designer Harrison Fun leads the aesthetic direction, utilizing clean vector forms and classical serif elements to establish a refined cinematic presence. The branding adapts across various mediums, ranging from intricate filigree motion graphics to functional print collateral and archival-inspired layouts. Photography by Juan Pablo Fernández captures the identity within diverse environments, contrasting sterile studio applications with atmospheric, natural-light installations. The work integrates monochromatic palettes and sharp-line compositions, anchoring the brand in a clean, professional sensibility. From outdoor billboards set in winter landscapes to detail-oriented product photography, the project emphasizes structural versatility and the interplay between modern graphic design and vintage cinematic heritage.

Style

Horizontal, Commercial, Clean

Industries
Color
Jet Black
Context

Brand Film / Corporate Video

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