Brand
ProjectBrand Identity
Haskell Cinema Brand Identity 2024
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Description
This motion graphics brand identity video for Haskell Cinema opens with an elegant, ornate black letter H centered inside an intricate filigree frame against a solid off-white background. As the animation progresses, the central letter transforms and flickers through a rapid sequence of cinematic live-action and animated footage fragments, showcasing various scenes and characters. The video employs clean graphic design framing and digital transition techniques to build dynamic visual interest while maintaining focus on the central brand mark. The piece concludes by returning to the polished typographic emblem. Created as part of the Brand Identity project with graphic design by Harrison Fun and photography by Juan Pablo Fernández.