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Product packaging for Hashtag Organics featuring revitalising serum bottles and boxes with palm leaf shadows.
Flat lay of Hashtag Organics brand identity items including black packaging, business cards, and stationery on white background.
Storefront exterior with grey stone facade and glass windows featuring Hashtag Organics branding in white text.
Green Hashtag Organics flyer held down by a broken chunk of concrete on a neutral grey background
Billboard displaying Hashtag Organics branding with skincare products and a portrait of a smiling woman.
Skincare product bottles arranged on stacked white stone blocks with green leaves against a light background.
White skincare product box leaning against textured grey concrete rocks on a white surface
Black glass dropper bottle of hemp oil tincture beside its tall white cardboard packaging on a seamless white surface.
Three smartphones displaying minimalist skincare product advertisements against a solid grey background.
Product packaging for Hashtag Organics soothing body balm resting amongst jagged white concrete rubble pieces
Product packaging for Hashtag Organics featuring revitalising serum bottles and boxes with palm leaf shadows.
Flat lay of Hashtag Organics brand identity items including black packaging, business cards, and stationery on white background.
Storefront exterior with grey stone facade and glass windows featuring Hashtag Organics branding in white text.

Hashtag Organics Brand Identity 2021

About

Too Gallus developed a comprehensive brand identity for Hashtag Organics, a skincare company focused on natural and therapeutic formulations. The visual system centres on a minimalist aesthetic that pairs stark monochrome packaging with raw industrial textures like concrete and stone. Through a series of commercial applications, the identity balances clean typography with natural elements. The design extends across retail storefronts, digital platforms, and promotional collateral, utilising sharp, high-contrast lighting and 3D render / CGI techniques to maintain a cohesive brand presence.

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