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Harley Davidson: Night Trails

Date

Jan 2021

Description

Harley Davidson’s Night Trails project is a cinematic campaign exploring the contrast between high-speed movement and dark, urban environments. The piece utilizes moody low-light cinematography to track a motorcycle rider as they navigate winding roads and cityscapes, capturing rhythmic details like the instrument cluster and reflective surfaces. With sound design and music provided by Wave Studios NY, the project leans into a high-contrast aesthetic. The visual narrative relies on live-action techniques and slow motion to punctuate the interplay of light trails against the industrial landscape.

Style

Horizontal, Cinematic, Moody

Techniques

Slow motion

Industries
Background

Street

Context

Brand Film / Corporate Video

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