Harley Davidson: "2024 Helix Road Glide ft. Cory & Trung Tran"

Sep 2024

Harley Davidson presents the 2024 Helix Road Glide in a cinematic project that leans into the landscape of coastal touring. The film tracks riders along winding cliffside routes, pairing the motorcycles with the scale of the Pacific coastline. The production utilizes sweeping drone footage to document the environment, capturing waves against rock formations and the rhythmic movement of the bikes on open roads. By emphasizing natural light and warm lens flares, the visual language highlights the finish of the machinery against the rugged terrain. Production for this project was handled by Caravan, who also provided sound and music composition.

Horizontal, Cinematic

Natural light, Drone footage

Street

Advertising Campaign, Brand Film / Corporate Video