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Hampshire County Council

Fostering Hampshire Children
Date

Feb 2025

Description

This public awareness campaign for Hampshire County Council titled Fostering Hampshire Children uses a minimalist animation style to communicate the experience of foster care. The narrative focuses on the relationship between a foster carer and a child, brought to life through playful pink line drawings. The project features simple, clean visuals that depict various shared activities, such as spending time outdoors and interacting with animals, to represent the new opportunities available within the fostering process. The piece was developed by AdSmart from Sky.

Style

Documentary, Horizontal, playful, Minimalist

Techniques

Animation

Industries

Public Awareness

Background

Paper Texture

Context

Advertising Campaign, Social Media / Short Form Video

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