Hammonds
Furniture
Brand
ProjectFurniture
Date
Feb 2025
Description
Hammonds presents a commercial film highlighting its bespoke home storage solutions, showcasing the transformation of domestic interiors. The narrative traces the shift from cluttered, unorganised living spaces to refined rooms featuring tailored fitted furniture. The project channels a sense of calm, using warm, natural window light to capture the clean lines of the company's cabinetry and shelving units. With creative direction from AdSmart from Sky, the piece employs a cinematic live-action technique to demonstrate the functionality of the installations within varied home environments.
Style
Horizontal, Cinematic, Warm, Golden Hour
Industries
Specialty Retailers
Color
Pure White
Camel
Beige
Background
Hotel Room
Context
TVC / TV Commercial
Associated creatives
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