Guinness
Guinness Singing Pints
Brand
ProjectGuinness Singing Pints
Date
May 2026
Description
Guinness introduces a creative spin on brand identity with their Singing Pints commercial. Set against a rustic wooden backdrop, the film utilizes a playful approach to showcase two pints of stout. Through a blend of live-action technique and VFX, the project captures the foam heads of the beer as they animate into singing characters. The execution leans into a warm atmosphere, emphasizing the cozy pub setting while the glasses perform a musical sequence.
Style
Horizontal, Commercial, playful, Warm
Techniques
VFX / visual effects
Industries
Alcoholic Beverages
Color
Chocolate
Cream
Background
Wood Texture
Context
TVC / TV Commercial
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