Guerlain
Abeille Royale Huile Campaign


Brand
Date
Jan 2025
Description
Guerlain presents the Abeille Royale Huile campaign, a skincare project centered on beauty portraiture. The series features model Aya Jones, captured under warm, natural light to emphasize a clean aesthetic and luminous textures. Photographer Charlotte Wales maintains a consistent visual language across the campaign, utilizing soft shadows and bright sky backgrounds to highlight the product. The execution is supported by hair styling from Laurent Philippon and makeup artistry by Christine Corbel, creating a cohesive editorial feel.
Style
Vertical, Warm, Clean
Techniques
Natural light
Industries
Skincare
Background
Clear Sky
Context
Advertising Campaign
Associated creatives
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