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Louis Vuitton: LV Resort Collection

Date

May 2026

Description

Louis Vuitton presents the LV Resort Collection, a campaign centered on the intersection of high fashion and coastal ease. Directed by Mitch Ryan, the production captures the essence of the collection through a series of sun-drenched sequences set against a beach landscape. The film leans into a cinematic aesthetic, utilising golden hour illumination and natural light to highlight the intricate details of the knitwear and statement jewellery. With cinematography by James Beattie, the visuals alternate between sweeping wide shots of the environment and intimate macro captures of the collection’s textures. Creative agency LOOK oversaw the campaign, which features casting by Ashley Brokaw and styling by Marie-Amélie Sauvé.

Style

Vertical, Cinematic, Golden Hour

Techniques

Analogue / film, Natural light

Color
Pure White
Gold
Background

Sandy Beach

Context

Advertising Campaign

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