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GOAT: Superfine black tailoring

Brand
Date

May 2025

Description

GOAT presents a series of fashion editorials focused on high-concept black tailoring. Photographed by Fabien Montique with fashion styling by Kevin Lanoy, the campaign explores structured forms and sharp silhouettes across a collection of double-breasted suits and layered separates. The imagery employs a consistent monochrome aesthetic, utilizing clean studio backgrounds and a mix of low-key chiaroscuro and natural light to emphasize the materiality of the garments. The production team includes hair styling by Kyoko Kishita, makeup by Marianne Agb, and casting by Remi Felipe. Talent featured includes Kuany Atem, with the editorial work emphasizing a formal, sculptural approach to contemporary fashion design.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Color
Jet Black
Pure White
Background

Grey Seamless

Context

Advertising Campaign

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