GOAT

May 2025

This fashion editorial campaign for GOAT, titled 'Superfine black tailoring', explores a refined aesthetic through a series of monochrome studio portraits. Photographed by Fabien Montique, the work emphasizes structured silhouettes and sculptural forms, utilizing analogue film to capture the interplay of textures in the avant-garde menswear and accessories. Fashion editor and stylist Kevin Lanoy coordinates the wardrobe, which spans double-breasted suits and layered shirting, accessorized with detailed fascinators and delicate floral motifs. The production, which includes hair styling by Kyoko Kishita and makeup by Marianne Agb, leans into a high-contrast, clean visual language, utilizing chiaroscuro effects and natural light to highlight the tailoring.

Editorial, Vertical, Monochrome, Clean

Analogue / film

Luxury Fashion Houses

Grey Seamless

Advertising Campaign