Glossier’s Lip Glaze campaign featuring the group Katseye leans into a polished, minimalist aesthetic. The project, led by creative director Marie Suter and photographer Hugo Comte, utilises bright, even beauty light to accentuate the high-shine finish of the featured products.
The imagery adopts a clean, commercial style, set against seamless white backdrops to focus on the product and the subjects' coordinated pastel styling. The production features fashion editing by Kyle Luu, hair styling by Rachel Lee, makeup artistry by Kennedy, manicures by Holly Falcone, and set design by Patience Harding.