Glossier: Impressions of You / Doux + Reve
Brand
Date
Nov 2024
Description
Glossier explores the sensory landscape of fragrance in its latest campaign, Impressions of You / Doux + Reve. The project moves through a series of artfully styled vignettes, transitioning between minimalist studio compositions and evocative, atmospheric environments. Featuring a blend of clean, white-backdrop product shots and expressive portraiture, the film utilizes moody lighting and red-lit interior sequences to define its visual language. Wild Island Films provided the post-production and visual effects, crafting a cohesive, cinematic aesthetic that centers on the interaction between texture and light.
Style
Horizontal, Cinematic, Clean
Industries
Color
Pure White
Jet Black
Background
White Seamless
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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