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Giganet: Broadband

Date

Jan 2025

Description

This commercial campaign for Giganet broadband positions the service within the daily lives of families through a series of domestic and outdoor vignettes. Featuring an astronaut as a central figure, the spot navigates through varied environments to illustrate connectivity in action, from gaming on the sofa to browsing on a laptop. The execution relies on live-action techniques to bridge the gap between high-contrast outdoor sequences and warm, ambient indoor scenes. Developed by AdSmart from Sky, the work leans into natural lighting to frame everyday interactions across diverse settings.

Style

Horizontal, Commercial, Warm

Color
Burnt Orange
Background

Park

Context

TVC / TV Commercial

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