Giada: GIADA SS24 Resort Collection

Feb 2024

The Giada SS24 Resort Collection lookbook centers on precise tailoring and minimalist silhouettes. Photographed by Domenico Petralia, the series features model Merlijne Schorren captured in a controlled studio environment that emphasizes the structural integrity and textile details of the garments. The collection leans into a refined, editorial aesthetic through the use of soft, diffused lighting and neutral seamless backdrops. This approach highlights the linear precision of the clothing, from high-collared structured jackets to fluid wide-leg trousers and pleated skirts. The visual execution relies on clean lines and consistent framing to showcase the interplay between the collection’s monochromatic foundations and subtle floral embroidery. Creative contributions for the lookbook include hair styling by Loris Rocchi and makeup by Cosetta Giorgietti. Additional production credits include casting director Shaun Beyen and manicurist Annarel Innocente.

Editorial, Vertical, Clean, Minimalist

Soft Light

White Seamless

Lookbook