G/FORE presents a campaign that blurs the lines between high-end fashion and sport. The project leverages a commercial live-action technique to transition from active golf performance to an upscale, sun-drenched social setting.
Featuring a warm and clean aesthetic, the film captures a lifestyle narrative that moves from the manicured course to a garden environment. AdSmart from Sky provides the creative direction for this series, which highlights the intersection of refined apparel and leisure.