Fidan Novruzova

Oct 2024

Fidan Novruzova’s Spring/Summer 2025 collection leans into architectural precision and sculptural silhouettes, presented through a series of rigorous editorial and lookbook visuals. The project centres on a recurring gallery-like motif, where garments are displayed on circular platforms within frames of deep black arches and folding screens, emphasizing the play between volume and minimalist geometry. Photography by Thurstan Redding adopts a clean, direct approach that accentuates the textured interplay of the apparel. Fashion editor Eliza Conlon leads the styling, integrating structured headwear and layered accessories against a palette of stark black, white, and earthy tones. The production features a collaborative creative team including hair stylist Claire Grech, makeup artist Ana Takahashi, and set designer Polly Philp to establish a polished, uniform aesthetic across the series.

Editorial, Vertical, Clean

Designer Fashion

Lookbook