Ferragamo: Ferragamo Pre-Fall 2026 Lookbook

Dec 2025

The Ferragamo Pre-Fall 2026 lookbook reflects a sophisticated approach to seasonal luxury fashion. Captured by photographer Goldie Williams, the collection—designed by creative director Maximilian Davis—features model Athiec Geng in a series of studio portraits that emphasize tactile materials and structural silhouettes. The campaign leans into a grounded, earthy aesthetic, utilizing a mottled brown canvas backdrop to provide a consistent visual narrative throughout the series. The imagery employs soft, directional lighting to highlight rich textile contrasts, ranging from metallic gold jacquards and ribbed knits to high-gloss patent leather. Styling by the house remains precise, pairing minimalist garments with bold, sculptural accessories like oversized bangles and chain-linked leather bags. These editorial-style portraits, cast by Mischa Notcutt, focus on the interplay between deep, warm color palettes and sharp, tailored proportions.

Editorial, Vertical, Earthy, Moody

Soft Light

Textured Backdrop

Lookbook