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Fender: Player Series Compilation

Brand
Fender
Date

May 2026

Description

Fender showcases its Player Series electric guitars and basses in this compilation, which captures musicians performing within curated studio and residential environments. The project leans into a vintage-inspired aesthetic, utilising analogue film techniques to highlight the tactile details of the instruments through intimate close-ups and dynamic, cinematic movement. Produced by GREATERGOOD, the compilation employs a saturated palette of earth tones and vibrant primary hues to frame the performance footage. The execution relies on live-action techniques and a retro-inflected visual language to anchor the brand's instruments within an evocative, music-focused narrative.

Style

Horizontal, Cinematic, Warm, Retro

Techniques

Analogue / film, Super 8 / 16mm

Industries
Music
Background

Living Room

Context

Brand Film / Corporate Video

Associated creatives

GREATERGOOD
GREATERGOODProduction
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