Fanatics enters the sportsbook space with the 'Bet On Kendall' campaign, a polished commercial spot starring Kendall Jenner. The project leans into a high-end aesthetic, utilizing natural light and live-action techniques to frame the talent on a scenic rooftop terrace.
Produced by OBB Media, the film prioritizes a clean, cinematic look that pairs professional production values with the brand's sports-focused messaging. Post-production and VFX work were managed by JANE to finalize the project's upscale, broadcast-ready finish.
