Fanatics: Bet On Kendall
Brand
Date
Feb 2026
Description
Fanatics enters the sportsbook space with the 'Bet On Kendall' campaign, a polished commercial spot starring Kendall Jenner. The project leans into a high-end aesthetic, utilizing natural light and live-action techniques to frame the talent on a scenic rooftop terrace. Produced by OBB Media, the film prioritizes a clean, cinematic look that pairs professional production values with the brand's sports-focused messaging. Post-production and VFX work were managed by JANE to finalize the project's upscale, broadcast-ready finish.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Color
Pure White
Medium Grey
Background
Rooftop
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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