Gigi Hadid wearing a cowboy hat, red plaid shirt, and shearling vest crouching in a pasture with horses

Model wearing a beige knit cardigan and cowboy hat lying in a grass field with yellow wildflowers under a blue sky.

Woman in cowboy hat and knit cardigan jumping in a meadow with an Australian Shepherd dog under a blue sky.

Blonde woman with braided hair leaning against a horse wearing a plaid jacket and jeans in a field

A woman wearing a cowboy hat and denim jeans climbs onto the back of a dark pickup truck in a grassy field with a dog underneath.

Two female models in western wear outdoors, one lying on the grass and the other resting on a horse by a pond.

A person riding a horse wearing a brown fringed jacket, blue jeans, and tan leather chaps with fringes.

Two models wearing cowboy hats and western apparel pose with a horse outdoors by a body of water.

Gigi Hadid resting arms on a brown horse wearing a red plaid shirt against a clear blue sky background

Woman wearing a cowboy hat, orange shirt, and fringed leather chaps riding a horse

Gigi Hadid in braids wearing a plaid shirt and black vest leaning against a horse against a blue sky

Two models wearing western-style hats and textured knitwear posing outdoors against a clear blue sky

Gigi Hadid wearing a striped sweater, red scarf, jeans, and leather chaps leaning on a fence under a cloudy sky.

Woman in cowboy hat and patterned knit sweater crouching beside a white horse in a grassy meadow.

Model wearing white t-shirt, blue jeans, and cowboy hat sitting on a wooden fence outdoors

Two women by a blue vintage pickup truck with a dog, wearing plaid, cowboy boots, and denim jeans under a bright sky.

Model in cowboy hat, plaid shirt, black cardigan, and leather chaps against a cloudy blue sky.

Woman wearing cowboy hat and tan plaid jacket riding a brown horse in a grassy meadow under a cloudy blue sky

Guest In Residence Fall 2026 2026

About

For its Fall 2026 collection, Guest In Residence leans into a rural, western-inspired narrative. The editorial campaign features Gigi Hadid and Bella Hadid immersed in a pastoral landscape, set against rolling hills, rustic wooden fences, and open meadows. The imagery prioritizes tactile details, capturing the interplay between high-end knitwear and rugged equestrian gear. Captured by photographer Clara Balzary, the project employs a consistent warm, golden-hour light to enhance the earthy tones of the clothing. Techniques such as fine film grain and analogue-style processing lend the campaign a nostalgic, documentary feel. The work was developed under the creative direction of Gigi Hadid, with art direction by Paolo Santosuosso and Aniek Stroeken, creating a cohesive visual study that blends traditional ranch aesthetics with contemporary fashion.