Éterne

Apr 2025

Éterne presents its Summer 2025 campaign, featuring model Tilda Lindstam in a series of studio-based portraits. The imagery leans into a minimalist aesthetic, highlighting the clean lines and tactile textures of the collection’s fitted garments. Photographer Arno Frugier captures the collection through a monochromatic lens, employing soft light to maintain a consistent editorial tone. The visuals pair simple silhouettes, such as ribbed tank dresses and cropped tops, with understated styling. Contributing to the production are hair stylist Graham Nation and makeup artist Jenna Anton, who round out the visuals with polished, clean looks. The campaign utilizes a stark studio environment to emphasize the minimalist nature of the designer fashion pieces.

Editorial, Vertical, Monochrome, Minimalist

Designer Fashion

White Seamless

Advertising Campaign