Essentia Water
Change the Equation | Son Heung-Min
Brand
Date
May 2026
Description
Essentia Water features professional athlete Son Heung-Min in 'Change the Equation,' a campaign centered on athletic performance and hydration. Produced by Max Cooper and created by Droga5 New York, the film takes place within a modern indoor training facility, focusing on agility drills and soccer training. The commercial, edited in a horizontal live-action format, utilizes clean, high-contrast indoor lighting to capture the intensity of training. Post-production and VFX were managed by Blacksmith and Studio RM, with sound design and music production provided by Wave Studios NY and Droga5 New York.
Style
Horizontal, Commercial, Action, Clean
Industries
Fitness
Color
Jet Black
Pure White
Background
Gym
Context
Advertising Campaign
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