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Erès: SS25

Brand
Date

Apr 2025

Description

Erès presents its SS25 campaign, a series of images defined by a minimalist aesthetic and a focus on textile detail. Captured with natural light, the editorial work leans into clean studio framing and soft, warm tones to highlight the intricate lace and patterned knits of the collection. The project was led by creative directors Jean-Baptiste Talbourdet-Napoleone and Lolita Jacobs, featuring model Hilary Rhoda. The production includes fashion styling by Virginie Benarroch, hair by Joseph Pujalte, makeup by Celine Martin, and set design by Rafael Medeiros.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Background

White Seamless

Context

Advertising Campaign

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