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Back view of model Ajok Madel wearing a vibrant red swim cap and matching red swimsuit against a white background for Erès.
Model Ajok Madel wearing a dark swimsuit with side stripe for Eres FW24 campaign
Model Ajok Madel wearing an olive green swimsuit and matching swim cap against a white backdrop for Erès
Close-up of a red Eres buckle and strap with the embossed brand logo fastened against skin dusted with fine sand.
Close-up portrait of a model wearing brown lace lingerie against a clean white studio background with red brand lettering.
Model Ajok Madel wearing a dark two-piece swimsuit leaning against a white studio wall with bold red Eres text overlay
Back view of model Ajok Madel wearing a vibrant red swim cap and matching red swimsuit against a white background for Erès.
Model Ajok Madel wearing a dark swimsuit with side stripe for Eres FW24 campaign
Model Ajok Madel wearing an olive green swimsuit and matching swim cap against a white backdrop for Erès

Erès Erès FW24 2024

About

The Erès FW24 campaign presents a minimalist study of swimwear and lingerie, captured through an editorial lens. Photographed by Sasha Marro, the series centres on model Ajok Madel against stark, seamless white studio backdrops, allowing the graphic lines and rich textures of the collection to take prominence. Creative direction by Jean-Baptiste Talbourdet-Napoleone and Lolita Jacobs drives the visual consistency, incorporating bold, stylized red typography across the frames. The project leans into a clean, graphic aesthetic, underscored by tactile macro details and soft lighting. With fashion styling by Virginie Benarroch and set design by Rafael Medeiros, the campaign emphasises form and silhouette through high-contrast compositions and sharp, minimalist framing.

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