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Elizabeth Arden: Prevage Anti-Aging Daily Serum

Date

Apr 2021

Description

Elizabeth Arden presents a commercial campaign for their Prevage Anti-Aging Daily Serum, focusing on the product's application and finish. The spot features a clean, minimal aesthetic, utilizing natural light to highlight the serum's impact on skin clarity and texture. The film employs fluid motion graphics to detail product benefits, set against a modern interior backdrop with structured wall paneling. The production, spearheaded by Elizabeth Arden in collaboration with Consulate, delivers a polished look that prioritizes a minimalist visual language.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries
Color
Beige
Espresso
Background

Showroom

Context

TVC / TV Commercial

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