Ebay: About Time
Brand
Date
Jun 2022
Description
Ebay’s 'About Time' project is a commercial campaign focused on the luxury watch resale market. The production highlights the intersection of digital browsing and physical ownership, featuring collectors engaging with high-end timepieces. Produced by STADIUM, the visuals utilize live-action techniques, including macro close-ups and slow motion sequences, to showcase both vintage and modern watch models. The aesthetic is anchored by minimalist studio backgrounds and projection backdrops, with the editing rhythm aligned to an upbeat soundtrack to emphasize the action of mobile purchasing.
Style
Vertical, Commercial, Action
Techniques
Slow motion
Industries
Context
TVC / TV Commercial
Associated creatives
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