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DQ: Taylor & Swift Launch

Brand
Date

Feb 2026

Description

DQ introduces the Chicken Strip Party Platter in a campaign featuring NFL players Tyrod Taylor and D'Andre Swift. The production centers on the product reveal through a blend of live-action performance and cinematic visual elements. Creative agency Colle McVoy manages the project, which utilizes moody lighting and 3D render / CGI typography to define its visual identity. The campaign leans into high-contrast aesthetics and commercial cinematography to present the food offering.

Style

Horizontal, Commercial

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