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Donnelly

Bros
ProjectBros
Date

Jan 2025

Description

Donnelly Bros. presents a commercial film showcasing their extensive inventory of used vehicles and vans. The production captures the breadth of their dealership lots, transitioning from detailed close-ups of performance models to expansive drone footage that illustrates the scale of the available selection. Featuring live-action cinematography, the spot highlights the customer experience as individuals navigate the lots to inspect various vehicle models. The campaign, developed by agency AdSmart from Sky, focuses on inventory variety and dealership accessibility through professional lighting and fluid camera movement.

Style

Horizontal, Commercial

Techniques

Drone footage

Industries

Mass Market Automotive

Color
Golden Yellow
Jet Black
Background

Carpark

Context

TVC / TV Commercial

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