Disney: Sneaker Wars: Adidas V Puma
Brand
Date
Oct 2025
Description
This documentary project for Disney explores the historical rivalry between footwear brands Adidas and Puma. The production weaves together archival footage of seminal sporting moments with contemporary commentary from athletes and cultural figures, tracking the origins and competition between the two companies. Executed through a mix of vintage black-and-white clips and modern, high-definition sequences, the project employs a clean visual approach. Production duties were handled by Academy Films, Studio 99, and Boat Rocker, with Studio 99 also overseeing post-production and visual effects.
Style
Documentary, Horizontal, Clean
Techniques
Super 8 / 16mm
Industries
Color
Pure White
Jet Black
Context
Brand Film / Corporate Video
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