Disney: "Secrets and Screams" WDW Takeover
Brand
Date
Dec 2025
Description
Disney highlights the Walt Disney World Resort through the lens of a casual video call, featuring actors Kyliegh Curran and Preston Oliver. The promotional campaign for the "Secrets and Screams" game follows the pair as they discuss their upcoming park visit, blending personal dialogue with highlights of Magic Kingdom landmarks, including the Haunted Mansion and Cinderella Castle. Produced by NuContext Creative, the project utilizes a vertical live-action technique to ground the promotional narrative. The visual aesthetic maintains a warm, authentic tone, capturing the experience of the park through a direct-to-camera format.
Style
Vertical, Commercial, Warm
Industries
Color
Jet Black
Camel
Background
Hotel Room
Context
Social Media / Short Form Video
Associated creatives
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