Disney
Hulu on Disney+
Feb 2026
Disney highlights the integration of Hulu into the Disney+ streaming platform through a large-scale national digital out-of-home campaign. Developed by agency and creative partners BIEN, the project utilizes expansive digital billboards in urban settings and illuminated transit displays to increase brand visibility. The execution leans into modern media planning, moving between sweeping drone footage of towering building-mounted screens and intimate, live-action perspectives of commuters interacting with transit station signage. The visuals prioritize clean typography and iconic campaign assets to communicate the unified streaming offering within high-traffic pedestrian environments.
Horizontal, Commercial, Clean
Drone footage
Streaming Platforms
Street
Out of Home (OOH)