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Disney: Hulu on Disney+

Brand
Date

Feb 2026

Description

Disney highlights the integration of Hulu on Disney+ through a high-impact national digital out-of-home campaign. The project leverages expansive urban real estate, placing dynamic brand visuals on towering building-mounted screens and within high-traffic subway transit networks. Developed by BIEN, the campaign utilizes a clean aesthetic to maximize visibility for its signature typography and key imagery. The execution leans into live-action technique and aerial drone footage to frame the installations within the scale of the metropolitan landscape.

Style

Horizontal, Commercial, Clean

Techniques

Drone footage

Background

Street

Context

Out of Home (OOH)

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