Delta: Mettle

Dec 2022

Delta’s Mettle campaign is a high-intensity brand film that captures athletic performance across varied disciplines. The production moves between the high-altitude environment of snow-covered mountain slopes and the controlled, high-contrast atmosphere of indoor gyms and ice rinks. Developed by agency Wieden+Kennedy New York with production house Park Pictures US, the film utilizes cinematic, slow motion sequences and live-action technique to highlight the physicality of hockey players, skiers, and gymnasts. Post-production and VFX were managed by Blacksmith, with editorial support from EXILE to maintain a gritty, fast-paced aesthetic throughout the visual narrative.

Horizontal, Action, Cinematic, Gritty

Slow motion

Sports Venue

Advertising Campaign, TVC / TV Commercial