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Two pairs of aviator sunglasses with tinted lenses resting on a smooth gradient surface, creating reflections below.
Black sunglasses with tinted lenses positioned against a reflective grey studio gradient background.
Red framed sunglasses resting on a glossy metallic reflective surface.
Two pairs of stylish sunglasses displayed on separate metallic trays from a top-down view.
Deering eyewear launch featuring two pairs of sunglasses displayed on silver plates with small decorative marbles on a neutral background.
Two pairs of aviator sunglasses with tinted lenses resting on a smooth gradient surface, creating reflections below.
Black sunglasses with tinted lenses positioned against a reflective grey studio gradient background.
Red framed sunglasses resting on a glossy metallic reflective surface.

Deering Eyewear Launch 2024

About

Deering introduces its latest eyewear collection through a series of product editorial photographs that emphasize the architectural forms and material textures of the frames. Working with creative director Bruna Volpi, the campaign focuses on a clean and minimalist aesthetic, using polished surfaces and gradient backgrounds to frame the eyewear. Photographer Lauren Bamford captures the collection with a commercial, editorial eye, utilizing directional studio lighting to highlight metallic finishes and lens tones. Set designer Sarah Pritchard complements the pieces with a considered arrangement of reflective plates and trays, creating a balanced and structured display for the sunglasses.

Brand

Deering

Credits

Bruna Volpi
Creative Director
Artist Group
Production Company
Lauren Bamford
Photographer
Sarah Pritchard
Set Designer

Industries

Eyewear

Styles

VerticalCommercialCleanMinimalist
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