Deering

Jan 2024

Deering’s Collection 02 campaign explores the interplay between modernist urban environments and contemporary silhouettes. Photographed by Jake Terrey, the project features a series of editorial portraits set against stark concrete rooftops and expansive parking lots, utilizing natural light and golden hour warmth to define the collection’s aesthetic. Creative direction by Bruna Volpi anchors the work in a clean, cinematic sensibility that prioritizes structural forms and minimalist composition. The series leans into moody, atmospheric visuals through a mix of daylight and low-key chiaroscuro lighting, often capturing models in dynamic, posed arrangements. Fashion styling by Oriana De Luca incorporates bold color-blocking and intricate textures, while hair styling by Sophie Roberts and makeup artistry by Linda Jefferyes complete the polished, high-fashion look. The campaign frequently employs an analogue film feel, grounding the collection in a grounded, organic texture.

Vertical, Editorial, Warm

Rooftop