CVS
Spring Epic Beauty
Brand
ProjectSpring Epic Beauty
Date
Jul 2026
Description
CVS presents a promotional campaign for their Spring Epic Beauty sale, highlighting an expansive selection of skincare, haircare, and cosmetic offerings. The spot features various talent demonstrating daily beauty routines, utilizing clean, high-contrast visuals to showcase a range of retail products. Directed with a focus on promotional clarity, the project uses bold red branding and precise typographic overlays to highlight seasonal discounts and ExtraBucks rewards. Post-production and VFX were managed by Brickyard to unify the commercial aesthetic across the featured product categories.
Style
Horizontal, Commercial, Clean
Industries
Grocery
Color
Crimson
Pure White
Background
White Seamless
Context
TVC / TV Commercial
Associated creatives
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