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Crunch Fitness: Feel Good Here Restaurant :15

Date

Jan 2025

Description

Crunch Fitness explores the balance between wellness and everyday lifestyle choices in this 15-second commercial spot. The narrative contrasts a dynamic gym environment, featuring members utilizing TRX straps, with a restaurant setting. Produced by Spang TV with agency and creative direction from Familiar Creatures, the project employs a live-action technique and natural lighting to emphasize the brand's fitness-focused messaging. Sound design was provided by Overcoast to round out the commercial production.

Style

Vertical, Commercial

Industries
Color
Jet Black
Navy
Background

Gym

Context

TVC / TV Commercial

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