Crayola
MAKE Commercial Animation Workshop 2025
Brand
Date
May 2026
Description
Crayola presents a commercial animation workshop, produced and animated by MAKE. The project highlights a narrative focus on creative storytelling, featuring a child interacting with imaginative characters such as a large blue elephant. Employing a tactile visual language, the piece utilizes hand-drawn crayon and colored pencil animation. The use of visible paper grain and textured pencil strokes achieves a nostalgic 1990s aesthetic that emphasizes artistic expression within a cinematic horizontal format.
Style
Horizontal, Cinematic, Grainy, 1990s
Techniques
Animation, Pastel
Industries
Streaming Platforms
Color
Sky Blue
Beige
Crimson
Background
Illustrated Frame
Context
Brand Film / Corporate Video
Associated creatives
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