COS

Jan 2026

The Reset is a fashion editorial campaign for COS that explores architectural silhouettes and monochromatic palettes. The project leans into minimalist sensibilities, juxtaposing refined, sculptural tailoring with the natural textures of coastal landscapes and mosaic-tiled surfaces. Photographer Vito Fernicola captures the collection through a series of vertical compositions that leverage hard light to define sharp shadows and clean lines. Fashion editor and stylist Mélina Brossard complements these structured forms with layered knits and tailored outerwear, while hair stylist Pawel Solis maintains a deliberate, pared-back aesthetic on model Maya Vozhdaeva. The campaign alternates between high-contrast monochrome portraits and warm, natural-light studies.

Editorial, Vertical, Minimalist

High Street Fashion

Advertising Campaign