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COS

PRE-FALL 25
Brand
Date

Aug 2025

Description

COS introduces its Pre-Fall 25 collection through a series of fashion campaign images that emphasize architectural tailoring and tactile materiality. Photographer Mitchell O'Neil captures models Agel Akol and Quinn Mora in a blend of minimalist studio portraits and sunlit interior compositions, highlighting the structural nuances of the collection's outerwear and leather accessories. Fashion editor Vanessa Reid curates the aesthetic, pairing neutral-toned separates with oversized leather totes and structured coats. The imagery leans into a clean, editorial look, utilizing soft light and minimalist set design by Georgina Pragnell to focus on the interplay between garment textures and sharp silhouettes. Grooming by hair stylist Yoko Setoyama and makeup artist Lynski rounds out the refined, modern presentation.

Style

Editorial, Vertical, Minimalist, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color
Jet Black
Context

Lookbook

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