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COS: New Season

Brand
Date

Jan 2025

Description

COS introduces its new season collection through a fashion film that captures a study in contrast and movement. The project alternates between moody, high-contrast studio portraits and atmospheric, windswept coastal settings to showcase the tactile nature of the garments, including fitted turtlenecks and intricate knitwear. Directed by Visie Admin, the film employs rapid rhythmic motion and double-exposure sequences to transition between the urban studio environment and the natural daylight of the shore. Post-production by Wild Island Films integrates these sequences, leaning into an analogue film aesthetic that defines the visual pace of the campaign.

Style

Horizontal, Commercial, Gritty, Clean

Techniques

Analogue / film, Multiple exposure

Color
Jet Black
Cream
Context

Brand Film / Corporate Video

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