The COS Spring/Summer 25 collection campaign highlights a return to minimalist tailoring and structured silhouettes. Photographed by Amit, the series features model Mathieu Simoneau in a range of earth-toned linen suits and sharp, monochromatic suiting against architectural, stone-heavy backdrops.
Fashion styling by Jack Reid complements the collection's understated aesthetic, with hair by Chi Wong and makeup by Niamh Quinn. The imagery utilizes natural light and an analogue-film sensibility to emphasize the tactile quality of the fabrics, leaning into a clean, editorial composition style that prioritizes architectural lines and neutral color palettes.