Corona: Identity, Packaging & Brand World
Brand
Date
Jul 2025
Description
Corona Sunbrew presents a refreshed visual identity centered on vibrant packaging and a distinct citrus-forward brand world. The project establishes a sunny, refreshing aesthetic, utilizing a warm orange and yellow palette that aligns with the brand's identity. Execution leans into high-energy motion graphics, blending animated citrus elements with sun-drenched lifestyle footage. This commercial work bridges the gap between static packaging design and dynamic brand storytelling, emphasizing the radiant sunburst logo as a core visual asset.
Style
Horizontal, Commercial, Saturated, Warm
Techniques
Motion Graphics
Industries
Color
Golden Yellow
Burnt Orange
Context
Advertising Campaign, Brand Film / Corporate Video
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