Corona’s 'Just Lime' campaign centers on the iconic citrus pairing, utilizing a clean, macro-focused visual language to highlight the freshness of the product. The film pairs close-up, water-beaded shots of lime wedges with expansive views of urban billboards in Stockholm, grounding the brand within a contemporary metropolitan environment.
Developed by GUT Buenos Aires, the project leverages live-action techniques and crisp lighting to maintain a minimalist aesthetic. Production support was provided by Buenavista Fotografía and Brite Productions to execute the clean, focused commercial spot.