Corona: 100 Years- Forgetting Times
Brand
Date
May 2025
Description
Corona’s latest campaign, titled 100 Years- Forgetting Times, highlights a serene coastal atmosphere set against turquoise waters. The commercial leans into a relaxed, aspirational tone, utilizing live-action technique and warm natural light to capture scenes of leisure on sunlit rocks. The project was developed in partnership with Wieden+Kennedy Amsterdam, with production handled by Love Song. Post-production and visual effects were managed by Loupe & Co., Stanley’s Post Ltd., and Stray London, while 750mph contributed sound design. The film, presented in a vertical format, marks the brand's centennial with a focus on its heritage.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Color
Pure White
Background
Sandy Beach
Context
Advertising Campaign
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.